When visiting any salon website, you'll typically find a page featuring their team and short bios of each staff member. Are these bios really necessary?
Your website's home page is likely the first impression you'll make on any prospective client. Most people will determine if a website is useful to them within a matter of seconds. So, how can you capture your customer's attention quickly?
There are close to 700,000 licensed stylists in the US, yet one of the most common complaints we hear from salon owners is how difficult it is to find talented, established stylists. Are today’s salon owners doing everything possible to attract talent and promote their business?
It's 2018, and you really, truly need a website! Whether you're a salon owner or an independent stylist, having a website will help legitimize your business and take it to the next level. First things first—where to begin? If you don't have a website, or are looking to overhaul, here are some options to get you started.
With so much focus on social media these days, a lot of salons seem to be forgetting about one crucial thing: their website!