Fall is here and business is picking up! This is the perfect time to look at your business through fresh eyes. Let’s face it, we are all guilty at some point of running on autopilot!
Once you've put together your marketing plan by plotting focuses and actions in your calendar, it's time to start executing. You don't need to go at this alone—get your entire team on board! If you're an independent stylist, ask your manufacturer contacts how they can support various activities in your calendar. The more people are aligned with your goals, the greater your chances of achieving them.
One of the biggest challenges salon owners and managers face is getting their entire team on board. This challenge can be apparent during staff incentives, events, key focuses, launching new policies or protocols, etc. While getting everyone on the same page can be difficult for any business, it's far from impossible!