Many salons have become accustomed to hosting their version of a customer appreciation event. While there's nothing wrong with these events, are they really engaging? More importantly, are they helping to grow your business long-term?
As with any business, salons and stylists experience high and low seasons. It’s essential to take advantage of the highs to help drive your business all year long. The holiday season is one of the few occasions where your clients are open to taking it up a notch, so why not show off and flaunt your creations?