As we all know, receptionists are the faces and voices of our salon. They are the first and last interaction each guest has with your business. Are they doing enough to drive sales?
Many salons have become accustomed to hosting their version of a customer appreciation event. While there's nothing wrong with these events, are they really engaging? More importantly, are they helping to grow your business long-term?
Averaging at 10% of a salon’s overall revenue, the importance of retail sales is undeniable. Though many believe that the salon industry is being threatened by heightened competition, there is actually more money to be made than ever before! Is your salon capitalizing on this opportunity?
Summer is fast approaching, and I couldn’t be more excited! I'm sharing my favorite product tips to keep your clients happy in-between salon visits.
Spring screams opportunity! Weddings, vacation, prom and spring makeovers mean salons need to take full advantage of these retail and service opportunities.