Browsing Tag

retail

Business Builders

Give Yourself a Raise

January 8, 2020

How do you increase your revenue when your book is already full? Many stylists cringe at the mere thought of raising their prices. Take a deep breath – there are many other ways! To earn a raise, you need to work a little harder and a little smarter.

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Business Builders

Sampling for Success

December 18, 2019

Did you know that on average, less than 10% of a salon’s clientele will purchase a professional hair product? In a 2.3 billion dollar industry, the potential revenue at your fingertips is astronomical! So how can you take advantage of this opportunity?

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Tech Talk

Why You Need a Salon Selfie Station

December 4, 2019

As with any business, salons and stylists experience high and low seasons. It’s essential to take advantage of the highs to help drive your business all year long. The holiday season is one of the few occasions where your clients are open to taking it up a notch, so why not show off and flaunt your creations?

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Business Builders

How to Compete with Online Retailers

November 12, 2019

Contrary to popular belief, customers still prefer brick and mortar stores to online shopping. Shopping in physical stores offers reassurance that online purchasing cannot. Especially when it comes to the holiday gift time crunch, customers actually want to see what they are buying, and not have to worry about shipping delays. Salons are in a prime position to take advantage of these 3 retail perks...

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Business Builders

Holiday Promotions That Work

October 23, 2019

As the holidays quickly approach, it's important to stay ahead of the curve and plan out your promotional strategy. Last year, the most successful retailers kick-started their promotions on Black Friday, with continuous offers running through December. Use these ideas, inspired by other retailers, to drive sales and sustain customer excitement throughout the holiday season.

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