Browsing Tag

merchandising

Business Builders

3 Ways to Improve Your Retail

February 12, 2020

Averaging at 10% of a salon’s overall revenue, the importance of retail sales is undeniable. Though many believe that the salon industry is being threatened by heightened competition, there is actually more money to be made than ever before! Is your salon capitalizing on this opportunity?

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Business Builders

How to Compete with Online Retailers

November 12, 2019

Contrary to popular belief, customers still prefer brick and mortar stores to online shopping. Shopping in physical stores offers reassurance that online purchasing cannot. Especially when it comes to the holiday gift time crunch, customers actually want to see what they are buying, and not have to worry about shipping delays. Salons are in a prime position to take advantage of these 3 retail perks...

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Business Builders

How Tabletops Can Impact Your Salon

May 21, 2019

When setting up their retail section, many salons choose walls as the go-to solution for product placement. Since salon space is often limited, it makes sense that this would be the most popular way to merchandise. Nevertheless, there are many other options to consider, such as tabletops.

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