When setting up their retail section, many salons choose walls as the go-to solution for product placement. Since salon space is often limited, it makes sense that this would be the most popular way to merchandise. Nevertheless, there are many other options to consider, such as tabletops.
Regardless of how much square footage you own, chances are you feel like you could always use a bit more. When you start listing all the elements needed to operate your business, it starts adding up fairly quickly. One category that is often saved for last is the retail area.
I must confess that I’m a serial consumer when it comes to last minute, unplanned purchases. You all know what I’m referring to! When I go to pick up my dry cleaning, I somehow manage to come home with a new pair of shoes! Or when I’m waiting in line to pay at my favorite shop, grocery store or pharmacy, I find a way to leave with much more than what I came in for.
Retailing is about inspiring interest and offering the right product at the right time! The holiday season is the perfect time of year to drive your retail dollars as well as introduce products to potential clients.
Even though we all have our minds set on pumpkin spice everything, it’s that time of the year again. It’s time to talk holiday planning! Trust me, now is the perfect time to start developing your holiday merchandising plan.