A new product launch is the perfect time to use your salon space creatively. Try these merchandising ideas to refresh your displays and encourage retail sales.
Did you know that clients with textured hair spend about 60% more on hair care products than their straight-haired counterparts? This summer, take the opportunity to help your clients embrace their natural texture with new product and styling suggestions.
As consumers increasingly turn to Instagram and Pinterest for hair inspo, it's important to keep your social pages fresh and current. But, don't forget about the in-salon experience! How are you inspiring your clients with new looks on a regular basis?
In honor of Earth Day, we wanted to share a few tips that can easily be applied to your salon and make a big impact on the environment. As philosopher Edmund Burke once said, “Nobody made a greater mistake than he who did nothing because he could do only a little."
Regardless of how much square footage you own, chances are you feel like you could always use a bit more. When you start listing all the elements needed to operate your business, it starts adding up fairly quickly. One category that is often saved for last is the retail area.