As we are nearing the close of 2020 and are all looking forward to turning the page and starting anew; there are probably a dozen small changes or actions that you can take to drive business in the New Year!
Walking by neighborhood shops and department store windows, it’s clear that every retailer is putting their best foot forward to entice consumers and outshine their competitors. This is why I’m always surprised when I walk by a salon window and see the backs of chairs, a plant or a coffee stand. "Where is the product?" I think to myself. "They sure must sell a lot of chairs and coffee in that salon! I mean, they’re promoting them in the window!”