Browsing Tag

guest experience

Business Builders

Up Your Upgrades

July 25, 2017
Up Your Upgrades

Upgrading is an essential part of our everyday life—from hotels and flights to cell phones and data plans. We live in a society that entices us to upgrade to the next best thing for a minimal add-on fee. So when I go into salons and ask how many upgrades they are doing, I’m surprised to see that it is not very many.

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Tech Talk

Do You Know Your Audience?

July 18, 2017
Do You Know Your Audience?

Connecting with current and potential clients is one of the greatest things about social media. For current clients, your social media presence is an extension of the salon they love; for new clients, it might be their first impression of your salon. It's important to keep this in mind as you create and post content on your social channels.

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Team Spirit

All Aboard!

July 4, 2017
All Aboard

Everyone knows that getting a team to share the same vision, philosophy and mission is challenging to say the least! The bad news: it can be a daunting and discouraging task! The good news: it’s absolutely possible!

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Tough Love

Do You Have a Fresh One?

June 20, 2017
Do You Have a Fresh One?

Visiting salons over the years, I've always been surprised by a very common occurrence across North America. I think we can all agree that salons, for multiple reasons, are generally not the best retailers. But what is so shocking to me is that the products that do sell very well are nowhere to be found on the retail shelves!

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