We know that word of mouth travels fast and that a customer’s experience will often determine the number of new referrals, positive reviews and total engagement with your business. But what does “customer experience” mean?
I’m sure you’ve heard it 1,000 times but salon retail can actually pay your rent! Does it seem unattainable? Out-of-reach? Maybe! But, virtual retailing has created new opportunities for the salon business and increased your potential piece of the pie.
What trend are YOU excited to experiment with this Spring?
Today more than ever consumers are attracted to newness! They want to see their favorite brands evolve and inspire trends. So why don’t we do the same?
Let’s face it, on some days, we probably do want to tell all. However, we have to think that perhaps this client is so excited to get a long-overdue cut or color touch up, maybe they are new....whatever the case, they have come through your door with the mentality of YES!