You have a client sitting in your chair who is researching the product you just recommended on their phone. What do you do?
A thorough and in-depth consultation is key to a successful service! Open-ended questions that create discussion work best. Here are five of my favorites.
It’s Back to School and every retailer is taking full advantage of this opportunity to attract customers to their business. This is the perfect time to showcase your creativity, your commitment to the community, and to enhance the guest experience.
As we all know, there are many different personalities in this creative industry! Sometimes, we end up with a problematic or disruptive team member. So when is it time to pull off the Band-Aid?
n today’s competitive market, more and more salons are faced with the daily challenge of positioning themselves within their communities. Let’s face it, what influences consumers to make purchases has evolved tremendously over the past 10 years. The question is: how do you survive? With large beauty retailers, online vendors, Amazon, bloggers and Instagram—how can salons compete and stay relevant?