Yes, it's that time of year when we're supposed to look ahead at the new year and make some dreaded resolutions! We thought it might be helpful to provide you with some inspiration to take on obtainable and realistic challenges for 2018.
There’s no doubt that during the holiday season, we see an increase in gift card sales. We all love to receive gift cards, but they are sometimes perceived as impersonal, less thoughtful, or a last minute purchase. So how can we inspire our customers, drive gift card sales, boost retail and have a strong finish to the year? Just get a little creative!