As we head into December, every salon and stylist is focused on maximizing their retail opportunities. Did you know that the average consumer is expected to spend $1,226 during this holiday shopping season? So how can you get a piece of the holiday pie?
There’s no doubt that during the holiday season, we see an increase in gift card sales. We all love to receive gift cards, but they are sometimes perceived as impersonal, less thoughtful, or a last minute purchase. So how can we inspire our customers, drive gift card sales, boost retail and have a strong finish to the year? Just get a little creative!