In our modern world of Instagram stars and YouTube sensations, branding is at the forefront of the conversation in the beauty industry. Identifying and embracing what your beauty brand is can be both empowering and rewarding.
Spring screams opportunity! Weddings, vacation, prom and spring makeovers mean salons need to take full advantage of these retail and service opportunities.
If I told you that you can control who sits down in your chair simply by writing down your dream client profile, would you do it? Taking just 10 minutes out of your day to do this will help you attract that perfect client.
There are close to 700,000 licensed stylists in the US, yet one of the most common complaints we hear from salon owners is how difficult it is to find talented, established stylists. Are today’s salon owners doing everything possible to attract talent and promote their business?
We've all had a chance to exhale and can now shift our focus from surviving the holiday season to planning out the year ahead. Whether you're an independent stylist or salon management, it's time to start making strategic, cohesive plans for your business.