As we return to a sense of normalcy and begin to host in-salon classes, we have to ask ourselves “Does digital education still fit in?”
I’m sure you’ve heard it 1,000 times but salon retail can actually pay your rent! Does it seem unattainable? Out-of-reach? Maybe! But, virtual retailing has created new opportunities for the salon business and increased your potential piece of the pie.
Today more than ever consumers are attracted to newness! They want to see their favorite brands evolve and inspire trends. So why don’t we do the same?
Peloton, Hello Fresh, Netflix and Ipsy…. Subscription based services are everywhere! Why do we love them so much? What makes them stand out from the crowd? And is there room for one more?
What comes to mind when you hear the word “education”? Do you reminisce about a cutting program, countless hours spent in cosmetology school, or the industry magazine you received in the mail? Last week, we wrote about educating your clients. This week, we're talking about educating yourself!