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Fania Pilon | Visual Merchandising Manager

Business Builders

How to Compete with Online Retailers

November 12, 2019

Contrary to popular belief, customers still prefer brick and mortar stores to online shopping. Shopping in physical stores offers reassurance that online purchasing cannot. Especially when it comes to the holiday gift time crunch, customers actually want to see what they are buying, and not have to worry about shipping delays. Salons are in a prime position to take advantage of these 3 retail perks...

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Business Builders

How Tabletops Can Impact Your Salon

May 21, 2019

When setting up their retail section, many salons choose walls as the go-to solution for product placement. Since salon space is often limited, it makes sense that this would be the most popular way to merchandise. Nevertheless, there are many other options to consider, such as tabletops.

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