As summer approaches and regular salon business may start to slow down, it's the perfect time to put some fresh ideas into motion. Here are a few ways of partnering with local businesses to gain new clientele.
Many salons have become accustomed to hosting their version of a customer appreciation event. While there's nothing wrong with these events, are they really engaging? More importantly, are they helping to grow your business long-term?
When visiting any salon website, you'll typically find a page featuring their team and short bios of each staff member. Are these bios really necessary?
Your website's home page is likely the first impression you'll make on any prospective client. Most people will determine if a website is useful to them within a matter of seconds. So, how can you capture your customer's attention quickly?
Valentine's Day is around the corner. We know that January and February tend to be slow months for salons, so why not use this as an opportunity to attract some new referrals?