All Posts By

Allison Belitzky | Project Manager, Brand Development

Raise Your Revenue

Plan for Unplanned Purchases

June 18, 2019

With so much competition in beauty retail, it's no surprise that this is one of the biggest challenges salons face today. Despite this, selling retail can be easier than you think, especially when you're equipped with the proper information and strategies. Most clients don’t come into the salon specifically to purchase product, but that doesn’t mean they won’t!

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Tech Talk

Are You Using the Right Filters?

June 11, 2019

Instagram is meant to be authentic and organic, but there is a fine line between authentic and personal. Other than creating separate personal and professional Instagram pages, how can you ensure that your content is resonating with your clientele?

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Tech Talk

The New Portfolio

April 30, 2019

As consumers increasingly turn to Instagram and Pinterest for hair inspo, it's important to keep your social pages fresh and current. But, don't forget about the in-salon experience! How are you inspiring your clients with new looks on a regular basis?

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Business Builders

Salon Loyalty Programs: Are They Worth It?

March 26, 2019

It seems like every business, big or small, has a loyalty program these days. With so much competition to win over consumers, it makes sense to offer incentives that will keep them coming back. One of the most important aspects of any loyalty program is, of course, the rewards! Which types of rewards will benefit both your clients and your bottom line?

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