Expert's Corner

Holiday Party Looks for Every Client

November 13, 2018

We finally had our first full week of cool weather in NYC. The stores have already begun their competitive marketing to draw in early shoppers. My neighbors have traded their decorative ghost and pumpkins in exchange for red and green lights! And the final straw, my Starbucks cup resembles wrapping paper! It’s official—the holidays are upon us.

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Tough Love

5 Ways to Compete

October 16, 2018

One of the most common complaints we hear is how difficult it is to compete with online vendors and big box retailers. I'm here to tell you that there is hope! Today, consumers are more beauty obsessed than ever before and their desire for everything beauty is at an all-time high!

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